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About Texto
Texto is your launchpad for powerful, direct communication with your customers. Built from the ground up for Australian businesses, it transforms the humble SMS into a strategic tool for growth, connection, and operational excellence. Forget clunky, expensive platforms with hidden fees and complex contracts. Texto delivers a refreshingly simple, affordable, and reliable SMS messaging platform that empowers you to reach people where they are most responsive: on their phones.
Whether you're a solo entrepreneur, a growing startup, or an established enterprise, Texto is designed for you. It strips away all the friction, offering a clean, intuitive interface that requires zero training, alongside a robust API and cutting-edge MCP server for your AI agents. This means you can start sending critical appointment reminders, impactful marketing campaigns, and timely notifications within minutes. With Australia's best price at just 3c per SMS, no monthly minimums, and a commitment to data privacy with automatic message deletion, Texto gives you the freedom and confidence to communicate at scale. It's more than just a messaging service; it's a partnership dedicated to helping your business thrive through genuine, compliant, and effective conversations.
Features
Unbeatable Pay-As-You-Go Pricing
Take control of your communication budget with complete transparency. Texto charges a flat, industry-leading rate of just 3 cents per SMS sent. There are no monthly subscription fees, no hidden costs, and absolutely no minimum spend requirements. You only pay for the messages you actually send, with credits that are easy to purchase and manage. This straightforward approach empowers businesses of all sizes to leverage SMS messaging without financial strain or surprise bills.
Effortless Web Interface & Bulk Sending
Hit the ground running with a clean, modern dashboard designed for simplicity and speed. You don't need any technical expertise to start sending messages immediately. Craft your message, manually enter numbers, or upload an entire contact list via CSV for bulk campaigns. The interface includes smart features like merge tags for personalization and a built-in character counter, ensuring your messages are perfectly crafted and delivered in seconds, not hours.
Developer-Friendly API & AI Agent (MCP) Support
Integrate powerful SMS capabilities directly into your own software, websites, and workflows with Texto's robust API. For forward-thinking businesses, our Model Context Protocol (MCP) server allows your AI agents and assistants to send SMS messages autonomously, automating notifications and customer interactions. We also offer an OpenClaw skill to help keep your AI-generated messages compliant and optimized, blending automation with responsibility.
Dedicated Australian Number & Two-Way Inbox
Build trust and recognition by sending messages from your own dedicated Australian mobile number, available for a low monthly fee. This isn't just for sending; it unlocks a full two-way conversation channel. Receive replies directly into your Texto inbox, allowing you to have real-time, meaningful dialogues with customers for confirmations, support, and feedback, all from a single, professional point of contact.
Use Cases
Automated Appointment Reminders
Drastically reduce no-shows and free up your staff's time. Automatically send personalized SMS reminders to clients for upcoming appointments, consultations, or deliveries. Include details like time, date, and location, and even allow customers to confirm or reschedule with a simple reply. This proactive communication enhances customer experience while optimizing your schedule and resource planning.
Time-Sensitive Marketing Campaigns
Drive immediate action with marketing messages that boast a 98% open rate. Announce flash sales, promote new products, or share exclusive offers directly to your customers' pockets. The personal and urgent nature of SMS creates a sense of importance, leading to higher engagement and conversion rates compared to email, ensuring your promotional efforts get seen and acted upon.
Critical Operational Notifications
Keep your customers informed and operations smooth with reliable notifications. Instantly alert patients about prescription pick-ups, notify parents about school closures, update tenants on maintenance schedules, or inform recipients about parcel delivery statuses. SMS ensures your most important updates are received and read promptly, preventing frustration and building reliability.
Customer Feedback & Support Conversations
Open a direct line for customer care. Use your dedicated number to receive support queries, answer quick questions, or conduct simple feedback surveys via SMS. This convenient channel meets customers on their preferred platform, leading to faster resolution times, higher satisfaction, and valuable insights gathered through conversational, low-friction interactions.
Frequently Asked Questions
How does billing work with Texto?
Texto uses a simple, prepaid credit system. You purchase SMS credits at a rate of 3 cents each, with no monthly fees or commitments. Your account starts with 5 free credits. You only pay for the messages you send, and you can top up your credit balance whenever needed. Credits expire 12 months after purchase, and billing for a dedicated Australian number is a separate flat monthly fee.
Do I need a dedicated number to send messages?
No, you can start sending immediately using your own mobile number for verification. A dedicated Australian number is an optional upgrade that provides significant benefits for growing businesses, including a consistent sender ID for brand recognition and the ability to receive and manage replies in a dedicated two-way inbox.
Is Texto compliant with Australian spam laws?
Yes, compliance is a cornerstone of our service. We provide tools like mandatory opt-out instructions (adding "Reply STOP to unsubscribe") and our OpenClaw skill for AI agents to help craft compliant messages. It is the sender's responsibility to have consent to message recipients, and we provide clear guidelines to help you follow the Australian Spam Act 2003.
Can I import contacts from a CSV file?
Absolutely. Texto makes bulk messaging simple. You can easily upload a CSV file containing your contact list directly from the web interface. The system supports personalization using merge tags (like {{FirstName}}), allowing you to send tailored, high-impact messages to large audiences quickly and efficiently without manual entry.
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