Parlo

About Parlo

Parlo is the simple, affordable newsletter platform designed to transform how you connect with your audience. It empowers bloggers, content creators, media publishers, affiliates, event promoters, and nonprofits to send beautiful, effective newsletters without the complexity or high costs of traditional email marketing suites. At its core, Parlo champions a powerful, customer-first philosophy: grow your list, not your costs. With flexible, usage-based pricing, you only pay for the emails you send, not for the size of your subscriber list. This means you can grow your audience infinitely without ever facing a surprise price increase. Combine this with an intuitive drag-and-drop editor, customizable templates, and reliable delivery powered by Amazon SES, and you have a tool that removes the technical barriers. Parlo puts the focus back where it belongs—on crafting compelling content and building meaningful relationships with your community, enabling you to achieve more with less effort and investment.

Features of Parlo

Drag-and-Drop Newsletter Editor

Create stunning, professional newsletters in minutes with absolutely no coding skills required. Our intuitive drag-and-drop editor gives you full creative control, allowing you to arrange text, images, and buttons effortlessly. This feature is designed to save you valuable time, turning the email creation process from a chore into a simple, enjoyable task. Build emails quickly for any campaign, ensuring you maintain a consistent and engaging presence in your subscribers' inboxes without the need for a designer or developer.

Customizable Templates & Responsive Design

Jumpstart your creativity with a collection of beautifully crafted, high-converting email templates. Each template is fully customizable, letting you adjust colors, fonts, and layouts to perfectly match your brand identity. More importantly, every design is fully responsive, guaranteeing that your newsletters will look flawless and engaging on every device, from desktop computers to smartphones. This ensures a premium experience for every reader, boosting open rates and engagement.

Simple List Import & Audience Segmentation

Effortlessly build and manage your contact list by importing subscribers via CSV files. Parlo allows you to add custom attributes to each contact, enabling deep personalization. Use these attributes to segment your audience based on demographics, behavior, or engagement levels. This powerful feature allows you to send highly targeted campaigns, ensuring the right message reaches the right person at the right time, which dramatically increases relevance and conversion rates.

Performance Tracking & Reliable Delivery

Gain clear insights into your campaign performance with detailed analytics that track opens, clicks, and geographical data. Integrate with Google Analytics for even deeper reporting. Parlo ensures your messages land in the inbox, not the spam folder, through its robust integration with Amazon SES for industry-leading deliverability. You also get real-time alerts for bounces and unsubscribes, helping you maintain a clean, healthy list and make data-driven decisions to optimize future newsletters.

Use Cases of Parlo

Bloggers & Content Creators

For bloggers and independent content creators, Parlo is the perfect partner for growing a dedicated readership. Transform your one-time visitors into loyal followers by delivering your latest posts, exclusive insights, and personal updates directly to their inbox. The simple editor and templates make it easy to maintain a professional look that reflects your personal brand, while the pay-as-you-send pricing model ensures your tool scales affordably with your growing audience.

Event Promoters & Nonprofits

Maximize attendance and engagement for your events or charitable causes. Parlo enables you to create eye-catching announcements, send timely reminders, and share post-event recaps with your community. Segment your list to target specific donor groups, volunteers, or local attendees with tailored messages. The reliable delivery ensures critical information is received, helping you drive participation and support without straining your budget.

Media Publishers & Affiliates

Deliver curated news digests, product roundups, or affiliate offers with speed and impact. Parlo's efficient workflow allows publishers to quickly assemble and send daily or weekly newsletters to keep their audience informed and engaged. For affiliates, the ability to segment lists and track click-through rates is invaluable for measuring campaign ROI and sending targeted promotions that convert, all within a simple, cost-effective platform.

Small Businesses & Entrepreneurs

Small business owners can leverage Parlo to nurture customer relationships and drive sales without needing a complex marketing automation system. Send welcome series, promotional offers, company updates, and valuable content to educate and engage your customer base. The platform’s simplicity means you can manage your entire email strategy yourself, saving on agency costs and directly connecting with the people who support your business.

Frequently Asked Questions

How does Parlo's pricing work?

Parlo uses a flexible, usage-based pricing model. You pay for the number of emails you send each month, not for the number of subscribers on your list. This means you can grow your audience infinitely without your costs increasing until you choose to send more emails. Plans start with a free tier and scale up based on your sending volume, offering transparency and control over your marketing budget.

Is there a free trial available?

Yes! Parlo offers a completely free trial to get you started. You can import your contacts, use the drag-and-drop editor, and send emails without providing a credit card. This allows you to fully experience the platform's features and see how it fits into your workflow before committing to a paid plan.

Can I import my existing email list?

Absolutely. Parlo makes it effortless to bring your existing subscribers onboard. You can import contacts directly via a CSV file. The platform also supports adding custom attributes during import, so you can preserve and utilize important subscriber data for segmentation and personalized campaigns right from the start.

How does Parlo ensure my emails are delivered?

Parlo ensures high deliverability by leveraging Amazon Simple Email Service (SES), a trusted cloud-based email sending service used by thousands of businesses worldwide. This infrastructure provides reliable inbox placement, reducing the chance of your newsletters being marked as spam. Combined with list management tools like bounce alerts, Parlo helps you maintain a strong sender reputation.

Pricing of Parlo

Parlo offers transparent, flexible pricing designed to scale with your needs. Start for free with no credit card required, which includes a daily sending limit. For growing senders, the recommended Business plan starts at €6.00 per month and includes 500 contacts, no daily sending limit, and priority support. You can remove Parlo branding for an additional €4.00 per month. All plans are usage-based, meaning you select a monthly email sending volume (e.g., 5k, 40k, 150k) and only pay for what you use, with the ability to change your plan at any time. This model ensures you only invest more as your campaign success and audience demand it.